Launching in 2022

Launching in 2022 – Apitap®, The All-in-One Restaurant Digital Marketing and Management System

Apitap® – The All-in-One Restaurant Digital Marketing and Management System that combines a full suite of digital marketing tools, POS, ordering, and management functions is launching in January 2022.

Apitap’s Restaurant Management System was created as an extension of Apitap’s merchant portal to provide restaurants with a list of in-demand features that most high-end systems would charge extra for. With Apitap, restaurants don’t need expensive and time-consuming additional systems to achieve their business goals.

Apitap provides restaurants with a truly unique package that they can use to increase sales and expand their advertising results, while making their operations more productive and efficient. Apitap’s founders have over 30 years of combined experience in the restaurant, bar, retail, hospitality, and professional services industries. During that time, they were able to witness, or experience directly, the struggles and uncertainties that merchants and restaurants were facing.

“To stay on top of the competition, restaurant owners need a unified platform that will enable them to achieve their business goals without huge added costs. Apitap provides exactly that … an all-in-one solution, crafted by experts coming from all types of industries”, Krestina Torossian, Chief Marketing Officer, said in a statement.

Apitap gives restaurants the ability to drive awareness and increase sales by reaching out to their target market, without using costly and limited third-party messaging and emailing services. With Apitap’s innovative Real-Time Customer Engagement feature, customers receive immediate notifications about a favorite restaurant’s activity, including new items, daily specials, and upcoming events.

Apitap’s Restaurant Management System (RMS) is essentially a complete POS that is included free of cost with a regular Apitap subscription and does not require additional hardware or devices to use. The RMS can take orders online, mobile, and in-restaurant and comes with features that help restaurants achieve hassle-free transactions and smooth flowing operations.

The RMS includes a special feature of key importance for restaurants, … Dynamic Digital Menus. The Dynamic Digital Menu system connects to, and updates instantly based on real-time product schedules, inventory quantity, and scheduled promotions for each restaurant’s location. It uses this data to update immediately menus displayed in-store, online, and on mobile at the same time so customers always see exactly what a restaurant has available. This interactive approach helps capture consumers’ attention even more when combined with digital signage and promotional videos about the restaurant’s offerings.

The Apitap Restaurant Management System

includes 3 interfaces


This interface allows servers and waitstaff to take orders tableside and have the order immediately processed through to the kitchen, without double entry or system updates. As orders become ready, the servers are immediately notified and can take care of the customers more efficiently. Plus, the interface updates automatically in real-time with Apitap’s Dynamic Digital Menu and Digital Marketing features, so waiters are always up to date on what’s available and what is currently being promoted.

Counter Managers

This interface makes tracking and payment easier for restaurants and consumers. Counter Managers can monitor orders and invoice totals, print receipts, manage item availability, and collect payments using this interface. It can also be used to take new orders in-person or over the phone, including delivery info and special instructions, to meet customer demands.

Kitchen Manager

This interface displays orders in real-time as they are taken from customers. As the kitchen staff update the orders on the interface, information is transmitted immediately to the counter and servers for the highest level of customer service. It can also be used to update the restaurant’s menu and the availability of food items based on inventory and availability.

“We infused in our system a customer-focused approach to deliver the best service and excellent dining experience fit for your customers,” Krestina Torossian added.

Apitap also enables participating restaurants to generate analytic reports covering sales and ads performance, menu/products reports, and others. These reports will give restaurants actionable insights and turn these data into a plan of action.

By |2022-01-27T22:19:34+00:00January 26th, 2022|Press|0 Comments

Immediate release

Industry upstart ATLA, LLC. steps up efforts to help merchants engage with consumers and grow their business with the release of APITAP, its revolutionary all-in-one digital marketing platform

Apitap leads the charge in helping merchants with their sales, marketing, and advertising efforts by giving them the resources, tools, and features that will help them rise above the cutthroat competition and succeed.

Industry innovator ATLA, LLC. has launched APITAP, its revolutionary all-in-one digital marketing platform that helps merchants engage with consumers and grow their business.

“To reach the most customers, merchants need to be able to customize their ads as needed, to display what they want, when they want, and how they want. That’s where Apitap comes into the picture,” Krestina Torossian, Chief Marketing Officer, said in a statement.

Merchants can even use Apitap’s universal unified digital marketing tools to promote their services and products through mobile apps to allow them to reach consumers immediately, both fast and efficiently.

The platform offers an all-in-one digital marketing solution, allowing merchants to create ads in real-time that can be targeted to specific devices, times of day, and locations to display, even inside their store or in their storefront windows.

“In business, cutthroat competition requires merchants to be two steps ahead and should shift gears and direction at a moment’s notice to gain the most sales,” Krestina Torossian stressed.

Apitap provides merchants with their own branded storefronts inside the Apitap Online Digital Shopping Mall to promote and use as a basis for growing their business. Merchants will have all the benefits and features of the mobile app, plus even more ways to promote and develop their business, including promoting their storefront with its own URL and targeted cross-sale promotions.

With this innovative platform in place, merchants get the chance to have customers use their Apitap storefront to interact with and follow them. Whenever a consumer buys in Apitap, they get to know the businesses better and can return quickly at any time. Consumers can even share a merchant’s contact details and services through social media. Through Apitap, merchants can regain customer loyalty and repeat business, along with building word-of-mouth advertising.

Apitap takes true customer engagement to the next level by incorporating real-time messaging throughout their system. The unique platform offers a top-notch feature where merchants can send announcements, promotions, and messages in real-time to help customers know about special offers, discounts, and deals and engage with them directly to guide their purchasing.

Apitap also provides participating merchants with their own ad network, one of the platform’s top promotional tools. Merchants use it to create ads that can be used anywhere, from in-store displays and the Apitap mobile app to Apitap’s Online Digital Shopping Mall.

As an integrated part of the Apitap platform, everything that merchants have entered will automatically appear in their online storefront in the Apitap online digital mall.

“There’s nothing to re-enter, and merchants can manage it from the same portal they are already using as Apitap subscribers,” Krestina Torossian said. Merchants can check back or subscribe to Apitap’s news announcements to get updates as the company expands the Apitap platform even further over the coming months.

By |2022-01-27T22:21:24+00:00January 25th, 2022|Press|0 Comments
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