Merchants have their own branded storefronts inside Apitap that customers can interact with and follow, like in social media. Whenever a consumer buys in Apitap they always know exactly who they are buying from and can return easily at any time to buy from them again. Consumer’s can even share the merchant throughout social media for word of mouth promotions.

Merchants used to know their customers and talk with them directly to generate sales. Despite all the ways to communicate today, much of that direct involvement has been lost. With Apitap that ability, encouraging sales in the process, is back. Merchants can can send announcements and messages in real time to help customers know about specials and to engage with them directly to guide their purchasing.